Added sense - Video Ads

Online video is blinking everywhere, in new forms with new business ideas. Now, Google launched the Video Ads to its Adwords / Adsense. I too like simple text links against annoying heavy videos/ flash banners on my site. But yes, this feature is awesome, read here how this works. Some folks expressed that it may not work, as user may not be interested to view any big branding commercial of a product he is searching for. But I think otherwise. You got to understand thin line between regular branding commercials vs. a video on product description. For example, I would like to have a look of a house/flat before I visit the real estate person or a resort. It can be inexpensive video production. This 'Video Ad' step, will surely make sense. Only thing we have to wait and see is how Google works out the 'user experience'.